Archery Accessories Online launches revamped website

Released on: August 20, 2008, 5:09 am

Press Release Author: Greg Randall

Industry: Internet & Online

Press Release Summary: http://www.archeryaccessoriesonline.com has launched its
e-commerce enabled website. The site has been launched to help customers quickly
choose their products without taking the pain of going to the store. Mr. Greg
Randall, the promoter of the company said that the initiative to launch a full scale
website was launched around 6 months back with development activities starting 5
months back. After many reviews and testing the site was successfully launched in
the last week of July'08. Mr. Randall held a press conference to announce the launch
of the website. He expressed satisfaction that after months of hard work the site
has come to its present shape. The "easy to shop" site has all the features that any
online buyer would expect.

Press Release Body: http://www.archeryaccessoriesonline.com has launched its
e-commerce enabled website. The site has been launched to help customers quickly
choose their products without taking the pain of going to the store. Mr. Greg
Randall, the promoter of the company said that the initiative to launch a full scale
website was launched around 6 months back with development activities starting 5
months back. After many reviews and testing the site was successfully launched in
the last week of July'08. Mr. Randall held a press conference to announce the launch
of the website. He expressed satisfaction that after months of hard work the site
has come to its present shape. The "easy to shop" site has all the features that any
online buyer would expect.

Some of the most popular products have been prominently displayed on the front page,
with the rates quoted in bold. Shoppers can add any number of items to their
shopping cart and make an online payment using any of the accepted Credit Cards.
Explaining the security features of the site Mr. Randall explained that the site has
been rigorously tested to eliminate any security loopholes. It has been certified by
the "Better Internet Bureau" which is a trusted authority on authentication of
online businesses. Some of the other features of the website include an advanced
search mechanism using which shoppers can quickly search any products of their
choice.

Answering to journalists queries on how soon he expected to see business generated
from the site, Mr. Randall explained that marketing initiatives have already been
started and he expects to see results with the next couple of months. The site will
target customers all over the United States. It has tied up with a leading logistics
company to ensure that the items are quickly delivered to the customer's doorsteps.

http://www.archeryaccessoriesonline.com company will give a 30 day replacement
guarantee to customers on products such as Bowhunting Equipment, Archery Equipment
and Archery Accessories. This will ensure that customers are fully satisfied with
the products that are delivered. The company has laid great emphasis to the supply
chain to ensure that customers get delivery of their products quickly. A robust
procurement system is in place to ensure that all products displayed on the site are
readily stocked. Shopping on the site has been made very simple. The company has
taken the help of usability experts to ensure that the navigation of the site is
kept simple. The company has already got a broad range of products on the catalog
and will keep adding more products as and when they are launched in the market.

Mr. Randall expects the company to generate profits from the third quarter of this
year. After discounting all the costs involved in developing the site and the
marketing aspects profitability margins are expected to be in the double figure
mark. Existing customers of the company have already expected satisfaction at the
launch and some of them have already taken their shopping online.

In a post lunch tte--tte with customers and journalists Mr. Randall was seen
discussing the various complexities of this niche business.


Web Site: http://www.archeryaccessoriesonline.com

Contact Details: 6.Email:
webmaster@outdoorbusinessnetwork.com

7.Company name :
Archery Accessories Online


URL:

http://www.archeryaccessoriesonline.com

Author Name:
Greg Randall


8.Address -
Greg Randall
Archery Accessories
636 West 1250 SOUTH
Heber, Utah 84032
801.367.4655

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